"The Cumings family is to Lower Zambezi what the Carrs are to Luangwa: bush dynasties whose passion for their
environment has extended far beyond their own livelihoods into conservation and community outreach."
The Sunday Telegraph October 2004
"I don't think there's anything exceptional or noble in being philanthropic. It's the other attitude that confuses me."
Paul Newman 1925-2008
In this new era of "green-washing" where some take extraordinary steps to be seen to be doing the right thing, a lesser number are actually doing the right thing.
The Cumings Family and Chiawa Camp have been doing their best for the wildlife and people of the Lower Zambezi since Chiawa Camp was established in 1989, bringing conservation, tourism and an economy - and a future with hope - to wildlife that was under siege to poachers and to people that had few options.
They also ensure that their guides guide responsibly, ensuring every wildlife sighting is left much as it was found, that our footprint is as light as possible, and that guests leave enriched with new life-experiences, knowing that they have made a meaningful contribution to the long term sustainability of the Lower Zambezi.
Their business abides by their own "SEE 3 bottom lines" policy, namely our business approach is a holistic one, endeavouring to profit in ALL the following areas: Social, Environment & Economic
These pages, now, attempt to show this where at Chiawa Camp "conservation" is not just a word but a way of life.